Media & Insight

Pemberton supports Parcom’s acquisition of Group of Butchers

Pemberton, the diversified asset manager backed by one of Europe’s largest insurers, Legal & General Group PLC, is providing financing to support Dutch investment firm Parcom’s acquisition of Group of Butchers, a leading manufacturer and supplier of artisanal speciality meat products based in Tilburg in the Netherlands, from Equistone Partners Europe.

Founded in Tilburg in 1997, Group of Butchers has developed into a Dutch market leader in the production of high-quality artisanal meat products with a focus on sausages and minced meat. The company differentiates itself through its high quality standards, smart product marketing, constant innovation in its production and procurement processes and a keen eye for spotting new trends in the industry, such as American-style BBQ products, gourmet burger restaurants and street food. Its broad range of high-quality meat and sausage products is primarily distributed by leading retail chains in the Netherlands, Belgium and Germany.

The company has significant potential in the integration of recent acquisitions, organic growth and by adding new product categories to its portfolio via further add-ons.

Pemberton has a long track record of investments in the food sector, a space which has shown resilience during the Covid-19 pandemic.

Boris Harmsen, Head of Benelux at Pemberton, said: “Group of Butchers has shown impressive growth in recent years and benefits from a strong market position in the high-quality artisanal meat space. Parcom is a very experienced investor in the food sector and we are pleased to support them and the management team in the further development of the company. During a time of limited international travel, our presence on the ground enabled us to work closely with Parcom and the company to ensure a smooth and robust process, benefitting all parties.”

Pemberton supported Group of Butchers through its Mid-Market strategy. The transaction is Pemberton’s sixth in the Benelux.

Contact us

Business Development:
Contact: Antoine Josserand
antoine.josserand@pembertonam.com
Tel: +44 (0) 20 7993 9311
Contact: Cary Gibson
cary.gibson@pembertonam.com
Tel: +44 (0) 20 7993 9323
Media Relations:
Contact: Carl Leijonhufvud
cleijonhufvud@headlandconsultancy.com
Tel: +44 (0) 20 3805 4827
Contact: Viktor Tsvetanov
vtsvetanov@headlandconsultancy.com
Tel: +44 (0) 20 3435 7469